New Usability Testing Services Launched by UsabilityEffect
:: Saturday, August 21, 2004 ::
The long awaited shopping cart functional testing service I've developed has been completed and tested with several clients, who received the testing at no charge in return for my feasibility testing.
They were most pleased. One client emailed back that my findings were "eye popping".
I broke the test plan into two separate offerings. One is for functional and user interface, and one is just focused on the user interface. Both require test credit cards and some minor setup (to make sure I don't actually make a purchase.)
Many ecommerce sites are using third party shopping cart applications and wonder how well they blend into the flow of their own web site. Others are concerned over abandonment issues that they're seeing. For example, they're paying for Google AdSense ads, but seeing their clicks are not producing sales. They want to rule out the shopping process as a problem.
In addition to shopping cart testing, I've also developed a handy newsletter conversions test case. I review the user paths, ease of use, persuasiveness and find causes for low signups. I've made this service very affordable. Many small and home businesses use newsletters, especially when announcing sales and specials. Newsletters and ezines that accept advertisements want to show a high subscriber rate. For newsletter conversion checkup orders taken via Paypal, I take $5 off the total fee.
Here is more information on all my web site usability testing services
Shopping Cart Testing
Newsletter Conversions Checkup
There are plans to ramp me up for MIVA programming and testing MIVA shopping carts as well.
I accept Partners who would like to add my services to their own. This idea is hot for companies who want to offer a holistic approach for their clients.
:: posted by Kim Krause Berg on 8/21/2004 05:49:19 PM
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