Warmest Greetings,

What Do Search Engines and User Centered Design Have in Common?  

:: Thursday, May 13, 2004 ::

Their own college! Web Rank Ltd, announces the opening of its Online Search Engine College. Classes offered in SEO techniques, PPC, and yes, user centered web design, will commence in June. I am the usability Tutor.

Search Engine College is the brainchild of search engine optimization industry expert Kalena Jordan of Web Rank Ltd who, for the past eight years, has been optimizing the web sites of clients to help them achieve higher search rankings.

Kalena, who teaches the SEO courses for the new institution, recognized a gap in the market for an online training facility where persons could learn search engine optimization techniques and other search engine marketing subjects from experts in the industry:

     “I was constantly being asked the same questions by webmasters about how to make their sites search engine friendly”, she says.

“I was also asked if I knew of any online institutions that offered courses in search engine optimization. I didn’t, so my industry colleagues and I decided to create one. Now anyone with a PC and an Internet connection can go and learn this stuff for themselves, no matter where they are in the world.”

The first usability oriented course is called Web Site Usability and is a self-study course. I'll be assigning homework assignments! And, will do my best to make it fun, of course.



Tutor information >>> Search Engine College Tutors

For full press release >>> Press Release (PDF)

The Press Release is featured in Kalena's Blog entry today >>> Search Engine News Blog

:: posted by Kim Krause Berg on 5/13/2004 09:57:17 AM

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